A focus group is a great way to gain feedback and feelings about a certain product or service. It allows businesses to fix any issues their new offering might have before it’s released to the world.
Earlier this month we held a focus group for a brand new product that we’ve spent the past year developing. We wanted to obtain some useful information that could be used to better our service and make sure there was nothing missing that might be of value to future customers.
We’re super excited for this service to go live and for our customers (new and old) to try it out!
The latest post in our Meet the Team series features Nimvelo Founder and MD Charles, who started the company in 2010 and maintains a very hands-on role when it comes to running the business and developing our range of products and services.
With the World Cup starting last week, spirits will be high for workers all over the world as they celebrate and commiserate with one another. But what does this mean for productivity in the office? How can you ensure world cup fever doesn’t completely take over and your workers stay happy and focused?
99% of the time, organisations will only ever need one phone number, which anyone can call and get the help or information they need. However, there are some situations where it’s useful – or even vital – to have a second number (or third, or fourth…). Here are a few examples:
- A charity that needs a dedicated line so people can phone and donate in response to a catastrophe
- A public body that wants to give concerned people a number to call in a crisis – for example, if there’s been a suspected terrorist attack and friends and family fear that they’ve lost someone
- A company that’s having a PR disaster – potentially due to a product that needs recalling – and needs to give customers an easy way to get in touch and ask questions
Hey marketers! Have you ever run a campaign that required people to call a phone number, either to redeem an offer or enter a competition? Chances are these campaigns ran for a set period of time (days, weeks, or even months), and you were forced to use the main company phone number for these incoming calls.
The downside of this is that these calls are usually impossible to differentiate from ‘regular’ call traffic, and your phone lines can become a bit of a mess for the duration of the campaign. If you’re working for a company that tends to provide customer service over the phone, do you really want users that need help to be forced to wait in a queue as non-customers use the same number to enter a competition?
The General Data Protection Regulation (GDPR) is an EU regulation that is in force from 25th May 2018. GDPR is designed to give greater rights to individuals to control their own data and how it is used. It requires organisations to be more accountable for their data processing activities by not only requiring them to comply but demonstrate how they are doing so.
We live in a digital age where more and more data is processed in less and less transparent ways, resulting in greater intrusion into our private lives. This regulation puts the emphasis on organisations to prove that they are doing no harm by processing our personal data. Personal data can exist throughout a business, it is not just about customer or client data – employees’ personal data and details of suppliers and other contacts are also covered.
The Nimvelo team is constantly working on ways to improve our system. We always listen out for suggestions from our customers that can make our service even better (and you’re more than welcome to give us a shout if you have any ideas of your own). Recently, our crack team of developers have been working hard to make some changes to Nimvelo Phone Analytics in order to give our customers data that’s truly useful to them.
We always try and be as transparent as possible with our customers, which is why we’ve recently given our service status page a bit of an overhaul. The page now includes scheduled maintenance updates as well as historical uptime data.
Our main goal with this is to keep everyone in the loop regarding system uptime and planned maintenance to ensure customers experience minimal disruption to their service.
You’ll be able to subscribe to updates via email, SMS, twitter or RSS feed. Which means you’ll always be kept up to date with what’s going on and if there’s any issues you need to be aware of.