A focus group is a great way to gain feedback and feelings about a certain product or service. It allows businesses to fix any issues their new offering might have before it’s released to the world.
Earlier this month we held a focus group for a brand new product that we’ve spent the past year developing. We wanted to obtain some useful information that could be used to better our service and make sure there was nothing missing that might be of value to future customers.
We’re super excited for this service to go live and for our customers (new and old) to try it out!
Hi! I’m Ethan and this week (25th-29th June 2018) I’ve been doing work experience at Nimvelo. I’ve really enjoyed the experience and gotten to know the team quite well. They’re all very friendly and were happy to accept me into the workplace for the week. I have partaken in many different tasks, from working with Sabrina on the marketing, to coding with Adam and Josh. Here’s how my week panned out. Read more
Hey marketers! Have you ever run a campaign that required people to call a phone number, either to redeem an offer or enter a competition? Chances are these campaigns ran for a set period of time (days, weeks, or even months), and you were forced to use the main company phone number for these incoming calls.
The downside of this is that these calls are usually impossible to differentiate from ‘regular’ call traffic, and your phone lines can become a bit of a mess for the duration of the campaign. If you’re working for a company that tends to provide customer service over the phone, do you really want users that need help to be forced to wait in a queue as non-customers use the same number to enter a competition?
The Nimvelo team is constantly working on ways to improve our system. We always listen out for suggestions from our customers that can make our service even better (and you’re more than welcome to give us a shout if you have any ideas of your own). Recently, our crack team of developers have been working hard to make some changes to Nimvelo Phone Analytics in order to give our customers data that’s truly useful to them.
Our next Meet the Team post features Sabrina, who works on Nimvelo’s online and offline marketing efforts. Whether writing the latest blog post or tweeting away on Twitter, Sabrina loves creating engaging content and connecting with our customers.